[nilesh]

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I want to know the activities of Marketing Club of Indian Institute of Foreign Trade IIFT so can you tell me?

[prince karak]

Brandwagon, the marketing club at Indian Institute of Foreign Trade IIFT, one of the most active clubs in the B-school circuit, serves as a breeding ground of tomorrow’s doyens in the field of Sales and Marketing.

It aims to impart holistic and field-based knowledge through the many activities that it conducts year round.

These include the Annual National Marketing Summit, Headstart guest lecture series, live projects, workshops, intra and inter college competitions, a monthly marketing magazine ‘Markmantra’, and a dedicated Market Research Cell.

Activities and Developments

Knowledge Transfer Sessions –

The Marketing Gyan Sessions for the first years to kick start their marketing journey

They start with ABC of Marketing:

4Ps, STP, Integrated Marketing Communication, which complements well with the academic curriculum and summer interview preparation and then delve deeper into insights and latest developments in the marketing sector to broaden the perspectives by showcasing various examples and brand stories!

The National Marketing Summit

This annually held summit provides immense opportunities to interact with key people from the industry and professionals, allowing the students to understand, explore and link the theoretical with the practical.

Pens out Marketing Magic in MARKMANTRA

They are responsible for publishing a monthly magazine called ‘MARKMANTRA’, a repository of student ideas and thoughts on topics related to marketing.

The Life in Marketing lived via Live Projects

They encourage and get students various opportunities to participate in Live-Projects in the domains of sales, marketing and market research that enrich their exposure to marketing in the "real world”.

Coordinators-

Sr.no Name Contact No. Email
1 Agrani Punj 9810279647 agrani_d18@iift.edu
2 Manthan Joshi 9409232230 manthan_d18@iift.edu
3 Shivam Mahajan 9949086036 shivam_d18@iift.edu

Contact-

IIFT Bhawan, B-21,
Qutab Institutional Area,
New Delhi - 110016 ,
Tel: +91-11-26965124 ,
+91-11-26965051
Fax: +91-1126853956