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xii from ignou |
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Re: xii from ignou
The IGNOU (Indira Gandhi National Open University) Management Programme is one of the leading Management Programmes in the world and imparts quality flexible education at the doorstep of the learners. It also offers MBA programmes to various African countries, as part of Pan-African e-network Project. BBA in Retailing Minimum Duration: 3 Years Maximum Duration: 6 Years Course Fee: Rs. 27,000 Minimum Age: 18 Years Maximum Age: 24 Years Eligibility: Category A – Direct entry • +2/equivalent based on merit of physically fit candidates. • The University provides reservation of seats as per Government of India rules. • There will be a personal interview at the regional center prior to selection of candidates. The Regional Director, in consultation with the Programme Coordinator, will conduct the interview. • One will be selected on the basis of personal interview, during which a one will be judged on the following: Appearance, ability to communicate, attitude, mental alertness, and general awareness - each of these shall carry maximum of 10 marks. Candidate is required to secure at least 25 out of 50 to qualify. Category B – Sponsored Admission The sponsor is allowed to nominate employees, who have passed +2/equivalent, from their retail organisation. The sponsor will submit a letter on the company’s letterhead issued by a competent authority along with an individual application form of one nominated with the programme fee through a Demand Draft drawn in favour of IGNOU payable at New Delhi. One will deposit fees only after selection. Course Details Course Code Course Name Credits AMK-1 Marketing -AMK-1 4 BRL-001 Overview of Retailing 4 BRL-002 Retail Marketing and Communication 4 BRL-003 Retail Management perspectives and Communication 4 BRL-004 Customer Service Management 4 BRLT-005 Internship and viva-voce 16 BCOA-001 Business Communication and Entrepreneurship 4 ECO-01 Business Organization 4 BRL – 006 Buying and Merchandising – I 4 BRL – 007 Store Operations – I 4 BRL – 008 Human Resources 4 BRLT – 09 On the Job Training and Vica-Voce 8 BRL – 010 Buying and Merchandising II 4 BRL – 011 Retail Operations and Store Management II 4 BRL – 012 Visual Merchandising and Store Management 4 BRL – 013 Customer Value Management 4 BRLT – 16 On the Job Training (OJT) and Vica Voce 12 BRL – 015 IT Application in Retail 4 |
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